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Big Red is Back! Shop Now 🍷

Free Shipping Over $100 USA - $125 CAN

⭐⭐⭐⭐⭐ 45,000+ Customers

Big Red is Back!

Our new red sold out fast, but now it's back! Discover why culinary icons like Dominique Crenn, Sean Brock, and André Mack choose Proxies.

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Thanksgiving Pairing Pack

$136.00 $154.00
 
 
Bestseller

Bestseller Starter Set

$96.00 $104.00
 
 
Bold Red
Four-Pack
New

Big Red 4-pack

$120.00
 
 
Sparkling
Six-Pack

Bubbly Can Sampler 6-Pack

$33.00
 

⭐⭐⭐⭐⭐ 4.9/5

Build-A-Box

Choose six of one flavor, or choose any combination of six bottles. Red, white, rosé, and sparkling—the choice is yours. Not wine. Proxies.

Customize now

Sommelier Selections

 
Sparkling

Sparkling Bestsellers

$80.00 $85.00
 
 
One White
One Rosé
Two Red

The Tasting Set

$88.00 $100.00
 
 
Sparkling
24-Pack

Bubbly Can Mixed 24-Pack

$120.00 $144.00
 
 
Red
Four-pack

Red Bestsellers

$98.00 $110.00
 

WTF ARE PROXIES?

A new form of wine alternative—not dealcoholized wine, but layered blends of fruit, teas, spices, and bitters, designed to pair with food and be enjoyed in your best glasses.

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Meet the hangover-free wine club

Build your own subscription box and save big! Plus: First access to new collabs, exclusive offers, and special gifts.

Over 500,000 Bottles Sold

"Truly obsessed. I loved the Bestseller Set and built my own box the second time around!"
— Shannon V.

"The best non-alcoholic choice so far. I didn't know exactly what to expect when I grabbed a Tasting Set, but I'm so glad I did."
— Pat D.

"Definitely not wine...better! Stunning variety: all of the flavors were interesting and enjoyable."
— Chelsea L.

"Fantastic! Love my Proxies!!!!! Wanted to cut down on wine and now they are my only go to! Each is so unique and flavorful, always a taste surprise!"
— Laurie W.

Collaborations

The spirit of collaboration is built into our DNA.

We are curious, experimental and creative, and so are our friends, like star chefs Beverly Kim & Johnny Clark, who collaborated with us on our April release.

Learn more

WHAT THEY'RE SAYING

"When I find myself wanting the ritual of pouring a cold beverage into fancy stemware, I turn to Proxies."

"Just as special as wine."

“My social life has been reawakened with every pour.”

“The flavor, body, and acidity of today’s trendiest wines.”

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