Starter Pack

    Starter Pack

    Starter Pack

    Starter Pack
1 4

The Big 3

Three fan favorites, perfectly curated
Low Sugar, Full Flavor | ABV <0.5% 

We’ve selected the top three Proxies from over 100,000 happy customers, so you can skip the guesswork. If you’re new to Proxies, this is your ideal starting point.

From lively bubbly to a crisp white and a rich red—celebrate new beginnings with shared bottles that offer all the complexity and none of the alcohol. Cheers to wine, anytime!

Set Inclusions

Brut Rosé

Brut Rosé
Big Red

Big Red
Crisp White

Crisp White
BUILD YOUR OWN BUNDLE

Tasting Notes, Pairings, & Nutritional Info

Brut Rosé
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Elegant, refreshing, and exciting. Tart raspberry and zesty lemon lead into a captivating finish of summer peach, elderflower, and jasmine. Pair with shrimp rolls, prosciutto and peaches, takeout sushi, mushroom ricotta toast, and celebratory toasts.

Serving: 5 fl oz (150mL) | 25 Calories | Sugars 4g

Ingredients: Filtered Water, White Grape Concentrate, Raspberry Essence, Raspberry Concentrate, Lemon Concentrate, Vegetable Glycerin, Sencha Tea, Lemon Peel Extract, Natural Flavors, Ginger Extract, Tartaric Acid, Sea Salt, Jasmine Tea. Contains Sulfites.

Crisp White
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Zesty & Refreshing. Lychee, white flowers, and spicy ginger flash over a palate of ripe peach, bright citrus, and zippy Niagara verjus. Pair with grilled seafood, falafel sandwiches, crab cakes, fresh goat cheese, sunny days, and weeknight wind-downs.

Serving: 5 fl oz (150mL) | 35 Calories | Sugars 6g

Ingredients: Filtered Water, Verjus, Peach Concentrate, Pineapple Concentrate, White Grape Concentrate, Vegetable Glycerin, Peach Essence, Lemon Concentrate, Aged Mandarin Peel Extract, Natural Flavors, Green Tea, Ginger Extract, Quassia Extract, Sea Salt, Tartaric Acid. Contains Sulfites.

Big Red
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The bold non-alc red you've been waiting for. Rich blackberry and cherry accented by black pepper and a hint of Grandpa’s cigar box. Deep, dark, and dry with a fresh herbaceous finish. Pair with ribeye steak, braised lamb shank, wild mushrooms, creamy gorgonzola, and your most boisterous friends.

Serving: 5 fl oz (150mL) 35 Calories | Sugars 7g

Ingredients: Filtered Water, Cherry Concentrate, Blackberry Concentrate, Strawberry Concentrate, Vegetable Glycerin, Tea Blend (Cascara, Black Malt, Hibiscus, Chicory Root), Red Wine Grape Concentrate, Raspberry Essence, Aromatic Extract Blend (Brandy Barrel, Black Peppercorn, Cayenne Pepper), Tartaric Acid, Sea Salt, Wine Tannin, Natural Flavors. Contains Sulfites and Gluten.

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Plant-Based Fast shipping Hangover-Free PLANT-BASED low sugar Fast shipping Plant-Based Fast shipping Hangover-Free PLANT-BASED low sugar Fast shipping

Non-Alc, Made Better.

Blended for complexity and designed for food. Proxies give you the tannin, acidity, and ritual of a great bottle—without the buzz.

Complex Structure

Complex Structure

We use verjus from carefully selected Niagara wine grapes and premium teas to mimic the bite, body, and length of a fine vintage.

Sommelier Approved

Sommelier Approved

High acidity and herbal notes designed to cut through fat and complement your favorite meals.

Keep the Ritual

Keep the Ritual

All the elegance of the glassware and the pour, with none of the alcohol or the morning-after fog.

Why Choose Proxies

Crafted for complexity. Built for pairing. Designed to go beyond.

Feature
Proxies
Other Non-Alcoholic Drinks
Crafted from scratch
Built specifically for food pairing
Made with teas, botanicals, spices & fruits
Designed as a sophisticated alternative
Alcohol-free / ≤0.5% ABV

Make it a party

White Wine Starter Set

Seasonal

White Wine Starter Set

Our full range of whites in one perfect pack. Our still Crisp White with bright aromatics and a z...
Dry Cider 12-Pack

New

Dry Cider 12-Pack

355mL Cans | 12 Cans Per Pack | ABV <0.5% The non-alc cider BevNet calls “one of the most con...
Bestseller Starter Set

Best Deal

Bestseller Starter Set

Dry, structured, wine-style beverages — not juice, not sweet, and not trying to be soda. Our fiv...

FAQs

What are Proxies?

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Proxies are layered blends of juices, teas, spices, bitters, and more with all the complexity of great wine, and none of the alcohol.

Proxies don’t necessarily taste exactly like any specific wine, but are designed to look, feel, and drink like wine. They have acidity, texture, tannin, and spice and are crafted to pair with food and be enjoyed in wine glasses. Wine, but not.

Learn More.

Are Proxies just wine with the alcohol removed?

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No, Proxies are thoughtfully crafted beverages designed from the ground up to pair beautifully with food. They're not simply de-alcoholized wine, but rather a new category of non-alcoholic drinks made with high-quality ingredients to deliver complex flavors and textures.

What makes Proxies premium and expensive?

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Proxies use premium ingredients like rare teas, fruit extracts, and botanicals sourced from around the world. The production process involves small-batch crafting, expert blending, and extensive testing to achieve the perfect balance of flavors, justifying their premium price point.

Are Proxies safe to drink during pregnancy?

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We work hard to ensure that Proxies are free of harmful bacteria and safe for everyone to consume.

While Proxies are non-alcoholic beverages, they may contain trace amounts of alcohol, just like kombucha, or even foods containing vanilla extract. Proxies always fall below 0.5% alcohol by volume (the threshold to be classified as non-alcoholic according to the FDA and other regulatory agencies).

We are mindful that people make different choices when it comes to pregnancy, so if you’re concerned please consult your healthcare provider for more guidance. 

How should I store my Proxies?

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Proxies are best stored in a cool dark place like you would with wine. After opening, pop the cork back in and enjoy within one week.

4.3
Rated 4.3 out of 5 stars
Based on 117 reviews
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117 reviews
  • Guy B.
    Verified Buyer
    Rated 5 out of 5 stars
    2 days ago
    SuperWine

    Prefere rose

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  • Fred T.
    Verified Buyer
    Rated 4 out of 5 stars
    5 days ago
    Fred's opinion

    Tasted with and without food,. All very drinkable, especially to blue colored can, that was in my recent order, I'm not at home now and can't remember, I thing bubbly white, very good.

    I wish you price point were better more affordable

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  • Sandra F.
    Verified Buyer
    Rated 4 out of 5 stars
    1 week ago
    Nice Flavors

    I liked almost all the drinks. I don't care for the Bubbly Brut Rose!! I do not want to order any set that has the Bubbly Brut Rose in it please.

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  • Ruth T.
    Verified Buyer
    Rated 5 out of 5 stars
    1 week ago
    New customer. Forever customer.

    Just wow. I ordered a few things to try. the Spicy margarita and some of the sparkling wines. Absolutely fabulous. Thank you for making products like this for those of use looking for a drink without the alcohol.

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  • Linda C.
    Verified Buyer
    Rated 4 out of 5 stars
    2 weeks ago
    Fantastic product except the red

    Loved the whites and sparklings, they were fun and lively and satisfied that social urge to imbibe. Sorry, Proxies, the red tastes like cherry cough medicine. I wanted to find a red wine substitute, but this is not it. I have ordered another batch of whites and sparkling and eagerly await them. The ratings below are for all but the red.

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  • John K.
    Verified Buyer
    Rated 5 out of 5 stars
    1 month ago
    Proxies never disappoints

    I've been 3 years without alcohol but sometimes you get the "itch" especially family dinners or parties. Proxies scratch that itch. The don't taste like wine, which is the point. They are complex, refreshing and complement food nicely. The canned bubblies also make them handy at parties when you feel like "fitting in" without a lot of questions about sobriety. Looking forward to trying more new things from Proxies.

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  • Anne B.
    Verified Buyer
    Rated 5 out of 5 stars
    1 month ago
    Dry January

    In Preparation for Dry January, I decided to order the Proxie Starter Set. Due some terrible winter weather, the order arrived damaged. Proxie provided great customer service to make sure I have a good quality product. I am working my way through the tasting, and and find them an interesting alternative.

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  • Renée L.
    Verified Buyer
    Rated 4 out of 5 stars
    1 month ago
    Good alternative

    I liked it

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  • Kathy V.
    Verified Buyer
    Rated 4 out of 5 stars
    1 month ago
    Founders Set

    Enjoyed all but found the white bubbly to be pretty flat. My personal favorites were crisp white and the Bellini!!

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  • Ross W. T.
    Verified Buyer
    Rated 5 out of 5 stars
    1 month ago
    An Original Approach Better that is better than Dealcoholized wines

    My experience has been that Dealcoholized wines are a poor substitute. Proxies take a different approach using combinations of ingredients that create beverages that are unique and better in my opinion.

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